Sometimes, a love for plants and nature manifests through various careers throughout our lives. Georgette, a Yorkshire artist behind Beautiful by George wallcoverings, once worked as a gardener for private clients. She initially volunteered at a National Trust garden where she gained her formal training. Preferring a more natural gardening style, she followed permaculture principles and worked in community gardens in Bedfordshire and Burnley. Today, she works in her own garden, laying woodland paths and preparing the ground for native trees and shrubs.
George passionately believes in the power of nature. This is reflected in her biophilic-inspired wallcoverings, painted to bring the outside in and increase feelings of wellness within the home. She’s installed murals in community projects, drug and alcohol rehabilitation centres, and refugee advice centres, creating a restorative environment. The wallcoverings are hand-painted by George and printed sustainably in Lancashire on PET plastic-free paper or paper incorporating recycled plastic bottles. She is a proud signatory of interiordesigndeclares.co.uk, a pledge by designers to be held accountable for their sustainability practices.
George’s 2026 collection, ‘Ponderlings’, features fractal patterns through the flora and fauna of a wildlife pond. Studies show that viewing fractal patterns can reduce stress by up to 60%! Her other collections are ‘Spring Tonic’ and ‘Japanese Quince’. George’s incredible designs have been displayed at the Royal Horticultural Society’s Chelsea Flower Show. The mesmerising paintings were so popular that she was invited back to cover the walls of two of their restaurants last year. There are plans to style two more restaurants with a biophilic theme in 2026, but as big hanging pictures so they can be donated to a good cause afterwards.
One thing that jumped out at me when I was following her profile was the artistic activism around… boobs. Yes, you read that right—George is a huge supporter of women checking their racks regularly to avoid nasty surprises. Her own experience with breast cancer in 2023 motivated her to run a monthly campaign, ‘Feel it – for Art’s Sake’, where she encourages and guides ladies to do a simple check and have a chance to win a beautiful art piece.
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